Privacy Policy


Effective Date: 4/15/2013

Fit3D, Inc. (“Fit3D”) values your privacy. Fit3D offers an innovative three ­dimensional body imaging device available at various locations, including, health clubs and weight loss clinics. At our website, (the “Site”), you may view your scan results, watch your progress, and otherwise support your personal journey. In this Privacy Policy (the “Policy”), we describe the information that we collect from you when you use our device and our Site (collectively, our “Services”). By visiting the Site, or using any of our Services, you agree that your personal information will be handled as described in this Policy. Your use of our Site or Services, and any dispute over privacy, is subject to this Policy and our Terms of Service, including its applicable limitations on damages and the resolution of disputes. Our Terms of Service are incorporated by reference into this Policy. This Policy does not cover what information the participating facilities or other locations (collectively, “health clubs”) collect from you in connection with your use of their facilities and/or our device, or how those health clubs use and disclose your information.

  • What Information Do We Collect About You and Why?

  • Information We Collect Directly From You

  • Information We Collect Automatically

  • How We Use Your Information

  • How We Share Your Information

  • Cookies and Other Tracking Mechanisms

  • Third Party Analytics

  • Third ­Party Links

  • Security of My Personal Information

  • Access To My Personal Information

  • What Choices Do I Have Regarding Use of My Personal Information?

  • Children Under 13

  • Contact Us

  • Changes to this Policy

What Information Do We Collect About You and Why?

Information We Collect Directly From You. We require you to create an account to view your 3D results online. To register, we require the following information: your name, email address, password, phone number, weight, height, gender. After you register, you may add information to your profile such as ethnicity, general physical activity type, and general nutrition quality. You also may have the opportunity to set up your unique identifier so that you may log into our device at your participating health club. If you sign up for a membership, we will collect your credit or debit card information and your billing and shipping address. When you use our device, we will collect your body measurements; this information will be associated with your user profile.

Information We Collect from Third Parties.

We may automatically collect the following information about your use of our Site or Services through cookies, web beacons, and other technologies: your domain name; your browser type and operating system; web pages you view; links you click; your IP address; the length of time you visit our Site and or use our Services; and the referring URL, or the webpage that led you to our Site. Please see the section below entitled “Cookies and Other Tracking Mechanisms” for additional information.

How We Use Your Information

We use the information that we collect about you for the following purposes:

  • To provide our Services to you, to communicate with you about your use of our Services, to respond to your inquiries, to fulfill your orders, and for other customer service purposes.

  • To tailor the content and information that we may send or display to you.

  • For marketing and promotional purposes. For example, we may use your information, such as your email address, to send you news and newsletters, special offers, and promotions, or to otherwise contact you about products or information, including products offered by third parties, that we think may interest you.

  • To better understand how users access and use our Site and Services, both on an aggregated and individualized basis, in order to improve our Site and Services, for marketing and advertising purposes (e.g., to help us determine where to advertise our products and services as well as to determine what advertisements to put on our Site and appropriate sponsorship activities), to respond to user desires and preferences, and for other research and analytical purposes.

How We Share Your Information

We do not share your personal information with non-­affiliated third parties for their own marketing purposes. We may share your information, including your personal information, for the following purposes:

  • Other Users of Our Site: Sharing your experiences can be an important and motivating factor in some people’s weight loss journey. You may post comments, pictures, and other content on our blogs and in other portions of our Site. The information that you post will be viewable by other registered users of our Site. We may provide opportunities for you to share your profile (or portions thereof) with other users on our Site. Your default profile will be set to private. Please see Privacy Settings for additional information about sharing your profile information with other users of our Services.

  • Affiliates: We may disclose the information we collect from you to our affiliates or subsidiaries; however, if we do so, their use and disclosure of your personally identifiable information will be subject to this Policy.

  • Service Providers: We may disclose the information we collect from you to third party vendors, service providers, contractors or agents who perform functions on our behalf.

  • Your Fitness Club: We may share your information and progress with your participating health club and/or trainer, however we will only share your images with your specific consent or request.

  • Other Persons/Entities: From time to time, we may provide you with the option of sharing your profile and/or progress with other persons and entities not listed here (e.g., your doctor, a weight loss clinic). We only will share your information with your specific consent.

  • Business Transfers: If we are acquired by or merged with another company, if substantially all of our assets are transferred to another company, or as part of a bankruptcy proceeding, we may transfer the information we have collected about you to the other company.

  • In Response to Legal Process: We also may disclose the information we collect from you in order to comply with the law, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena.

  • To Protect Us and Others: We also may disclose the information we collect from you where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person, violations of our Terms of Use or this Policy, or as evidence in litigation in which we are involved.

  • Aggregate and De­Identified Information: We may share aggregate or de-­identified information about users with third parties for marketing, advertising, research or similar purposes.

Our Use of Cookies and Other Tracking Mechanisms

  • Cookies

    • We use cookies and other tracking mechanisms to track information about your use of our Site or Services. We may combine this information with other personal information we collect from you. Cookies are alphanumeric identifiers that we transfer to your computer’s hard drive through your web browser for record-­keeping purposes. Some cookies allow us to make it easier for you to navigate our Site and Services, while others are used to enable a faster log­in process or to allow us to track your activities at our Site. There are two types of cookies: session and persistent cookies.

      • Session Cookies: Session cookies exist only during an online session. They disappear from your computer when you close your browser or turn off your computer. We use session cookies to allow our systems to uniquely identify you during a session or while you are logged into the Site. This allows us to process your online transactions and requests and verify your identity, after you have logged in, as you move through our Site.

      • Persistent Cookies: Persistent cookies remain on your computer after you have closed your browser or turned off your computer. We use persistent cookies to track aggregate and statistical information about user activity, and to display advertising both on our Site and on third­-party sites.

    • Disabling Cookies

      • Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our Site who disable cookies will be able to browse certain areas of the Site, but some features may not function.

    • Web Beacons, Pixel Tags and Other Technologies

      • We use web beacons, such as clear GIFs, web bugs or pixel tags, which are tiny graphics with a unique identifier similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs in connection with our Site to, among other things, track the activities of website visitors, help us manage content, and compile statistics about website usage. We and our third party service providers also use clear GIFs in HTML e­mails to our customers, to help us track e­mail response rates, measure the success of our marketing campaigns, identify when our e­mails are viewed and track whether our e­mails are forwarded.

    • Third Party Analytics

      • We use automated devices and applications, such as Google Analytics, to evaluate usage of our Site. We also may use other analytic means to evaluate our Services. We use these tools to help us improve our Services, performance and user experiences. We do not share your personal information with these third parties. These third parties may place cookies on your computer or use other tracking order to conduct the requested analytics.

User Generated Content

As stated above, we invite you to post content on our Site, including your comments, pictures, and any other information that you would like to be available on our Site. If you post content to our Site, all of the information that you post will be available to registered Site users. If you post your own content on our Site or Services, your posting may become public and Company cannot prevent such information from being used in a manner that may violate this Policy, the law, or your personal privacy.

Third­ Party Links

Our Site contains links to third­party websites. Any access to and use of such linked websites is not governed by this Policy, but instead is governed by the privacy policies of those third party websites. We are not responsible for the information practices of such third party websites.

Security of My Personal Information

We have implemented commercially reasonable precautions to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our best efforts, no data security measures can guarantee 100% security. You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log­in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.

Access To My Personal Information

You may modify personal information that you have submitted by logging into your account and updating your profile information. Please note that copies of information that you have updated, modified or deleted may remain viewable in cached and archived pages of the Site for a period of time. What Choices Do I Have Regarding Use of My Personal Information? We may send periodic promotional or informational emails to you. You may opt­-out of such communications by following the opt-­out instructions contained in the e­mail. Please note that it may take up to 10 business days for us to process opt­-out requests. If you opt­-out of receiving emails about recommendations or other information we think may interest you, we may still send you e­mails about your account or any Services you have requested or received from us.

Children Under 13

Our Services are not designed for children under 13. If we discover that a child under 13 has provided us with personal information, we have the right to delete such information from our systems.

Contact Us

If you have questions about the privacy aspects of our Services or would like to make a complaint, please contact us

Changes to this Policy

This Policy is current as of the Effective Date set forth above. We may change this Policy from time to time, so please be sure to check back periodically. We will post any changes to this Policy on our Site. If we make any changes to this Policy that materially affect our practices with regard to the personal information we have previously collected from you, we will endeavor to provide you with notice in advance of such change by highlighting the change on our Site or by sending an email to the address of record.